Buzz Bulletin: The NBA Drama Is Real

By: Whitney Carroll McKinnon
Posted: April 12, 2019

The much anticipated follow-up to Space Jam is already hitting some major snags before production has even begun, and it looks like sneaker endorsements may be to blame.

The issue stems from the original Space Jam’s roots: a Nike commercial from 1993 called “Hare Jordan”, featuring Bugs Bunny and His Airness himself taking on a group of comically villainous early-nineties gym bros. It’s cheesy AF, but also clearly the origin of the iconic film.

This seems like no big deal, but 26 years later, this seemingly innocuous origin story is putting a wrench in the works of the upcoming Space Jam sequel starring Lebron James (and produced by Black Panther’s Ryan Coogler). From where it currently stands, it’s looking like Space Jam 2 might lack some of the on-the-court star power of its predecessor.

So far, Kevin Durant, Steph Curry, Giannis Antetokounmpo, and James Harden are a few of the high profile NBA stars who won’t be on the silver screen alongside the Tune Squad anytime soon, and it’s all due to clashing shoe deals.

Curry and Harden are signed by Under Armour and Adidas respectively, neither of whom would take too kindly to two of their biggest names starring in a Nike-associated film endeavor. Meanwhile, Durant is focused on media ventures of his own (including an upcoming autobiographical series called Swagger), and Antetokounmpo has reportedly already turned down a starring role in Space Jam 2.

Whoever ends up taking the court with Lebron, Bugs Bunny, and the rest of the crew, we’ll see them all in action when the film hits theaters in the summer of 2021.

Magic’s Gotta Tweet

File this to “sounds like a headline from The Onion, but isn’t”: Magic Johnson stepped down as President of Basketball Operations for the Lakers organization this week, citing, in part, his desire to tweet freely as a factor in his bombshell decision.

The announcement itself was Big News, especially notable during a week featuring the retirement of two of the game’s greats, Dwyane Wade and Dirk Nowitzki. What made it even better was that Johnson called the press conference completely out of nowhere, completely unbeknownst to team owner Jeanie Buss or any of the Lakers’ administrative bigwigs. Johnson wants to get out of the administrative side of the game he loves and back into mentoring and player development, a role he wasn’t able to fill in his last position.

Even with all that, the Twitter thing was a big enough factor to warrant a mention in the presser. Live your best life, Magic. Do you, sir.

AD Throws Shade

Last but certainly not least in a week jam-packed with NBA storylines, let’s take a moment to admire the shade thrown at the Pelicans by embattled star Anthony Davis in what’s certain to be his last game with the team after a season that was absolutely soaked in drama. This shirt is says it all.

While the first point in the above tweet is certainly true (enough so that it seemed to result in AD being scratched from the final game), the second remains to be seen. At the very least, Lebron’s gotta be picking up the phone.

Media source: YouTube, TMZ

Scroll to Top